The world of accounting marketing is changing quickly. While some firms are still doing what they always did, there are others that are combining traditional and digital media to create a unique and effective marketing campaign. In a recent post on the Golden Practices blog, Social Media & Radio, they interviewed Eric Majchrzak, Marketing Manager at ….[more]
Social Media Lead Generation
In our travels across the web, we recently found an interesting and informative article on how to leverage social media tools to identify new leads. The article entitled, Be Helpful, Attract Prospects: 6 Social Marketing Tactics, featured on marketingsherpa.com provides practical advice for CPA and accounting firms on how to use these tools to generate ….[more]
Also posted in Accounting Marketing
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Creating Interaction Through Social Media
The IRS on YouTube
The popularity of social media has become so prevalent even the Internal Revenue Service is getting involved. In my travels across the web I recently noticed that the IRS has posted instructional videos on You Tube. (Click Here to see the IRS Channel.) The bulk of these are short one to ….[more]
Also posted in Accounting Marketing
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