This question is often asked of us when we first starting working with a new accounting firm SEO client. They want to know what can be done immediately to make their website more attractive to search engines. Although there are on and off page optimization tactics that can usually be deployed to help accomplish this goal, the ….[more]
Why Accountants Don’t Embrace SEO
Inbound marketing and more specifically search engine optimization (SEO) is a new area of marketing and business development that many CPA and accounting firms have not yet embraced. Generally speaking the marketing professional is apprehensive (in most cases, not all) to investigate this new method because either they don’t understand what is fully involved or ….[more]
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Accounting SEO Provider Evaluation
SEO is becoming more and more a hot issues in the accounting industry. As more and more firms investigate inbound marketing and SEO as a possible strategy for marketing it is important to have a clear understanding of how to evaluate the seemingly hundreds and hundreds of SEO providers in the marketplace. While there are ….[more]
